Pursor uses large language models (currently Claude, from Anthropic) to draft replies to your customers' emails and texts in your voice and based on your business context. AI is an assistant; you remain in control of what is sent.
A person approves every AI draft. Every draft is shown to you before it is sent, and nothing the AI writes is sent on its own. You can send, edit, or dismiss any draft. There is no auto-approval setting.
One message goes out without your review: the missed-call text, sent about 45 seconds after a missed call. It is not written by AI; it is a fixed message, plus the optional line you set under Rules & prices. To stop it, stop forwarding missed calls to your Pursor number.
Known limitations include: outdated pricing or scheduling info if your business profile is stale; confident statements about facts that may not be true ("hallucinations"); tone misjudgments in edge cases; missing context the AI was not given. Pursor builds guardrails to reduce these but cannot eliminate them.
A growing number of state laws require businesses to disclose when communications are AI-generated. These include — without limitation — the California BOTS Act (Bus. & Prof. Code §§ 17940-17943), the Colorado AI Act (effective Feb 1, 2026), the Utah AI Policy Act, New York's bot disclosure law, and various proposed bills in other states.
You are responsible for determining which disclosure obligations apply to your business based on the states where your customers reside. Pursor provides the following to help:
Pursor's AI is not licensed to give legal, medical, financial, tax, mental-health, or other regulated professional advice. Several states (Illinois, Nevada, Utah and others) restrict the use of AI for therapeutic services or other regulated practice. If your business is in a regulated field, you must configure Pursor to avoid generating output that could be construed as professional advice or unlicensed practice, and you must always include appropriate disclaimers.
Pursor has no special handling for messages about distress or self-harm. If a customer's message suggests they are in crisis, reply yourself and point them to emergency help (in the US, call or text 988).
Pursor does not use Your Content or your customers' personal data to train general-purpose AI models. Our contracts with AI providers prohibit them from training on your inputs and outputs.
We may use anonymized, aggregated, and de-identified data — such as latency metrics, error rates, and feature usage patterns — to improve the Service's reliability, prompts, and safety guardrails. This data does not identify you or your customers.
When you use Pursor's AI features you agree: